Strategic Foresight — a Shared Win
Madar’s mission is to help every transportation market player increase gains through smarter asset utilization, precise controls, and expanded business opportunities. Madar’s vision is a new, evolved state of market equilibrium where open, honest, and efficient competition fosters high-yielding, responsive, and mutually beneficial cooperation.
An in-depth understanding of the logistics industry from both shipper and carrier perspectives, cutting-edge technical capabilities, a highly skilled team, and an unwavering focus on customer success uniquely position Madar at the forefront of the transportation market’s transformation.
Standing on
the Shoulders of Giants
Rich Expertise,
Abundant Capabilities
Conceived as an internal transportation startup within the Obeikan Group — one of the largest industrial conglomerates in the Kingdom of Saudi Arabia — Madar has absorbed years of invaluable experience and best practices accumulated across the group’s companies. A strategic partnership with Elm, the Kingdom’s leading provider of compliance products and services, enables Madar to reach unprecedented levels of solution efficiency.
With the best interests of shippers and carriers at heart, Madar is committed to delivering a smart, transparent, and effective solution that genuinely helps users gain more from daily operations while spending less. Through constant insight-gathering, bold innovation, and sincere customer care, Madar aspires to become the go-to transportation solution in Saudi Arabia and the wider Middle East.
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Madar’s
Values
Innovation
We embrace creativity and cutting-edge technology to deliver forward-thinking logistics solutions that drive progress and efficiency.
2018
Madar founded as an R&D task force within the Obeikan Group — a major industrial conglomerate in the Kingdom of Saudi Arabia — with the ambitious goal of optimizing transportation management across the group’s numerous ventures. The team identified and addressed key success factors through a cutting-edge technological solution, which was tested in collaboration with Obeikan Industries, laying the foundation for what would become Madar’s innovative logistics platform.
2019
Strategic partnership with Elm, a leading digital transformation company in the Kingdom of Saudi Arabia. This pivotal collaboration accelerated Madar’s ability to integrate state-of-the-art smart solutions into Madar’s logistics management offering.
2020
Transition from testing to a fully-featured production application, providing businesses across the Kingdom of Saudi Arabia with a high-performance, reliable, and efficient logistics solution.
2021
Expansion into the Gulf market marked a strategic move toward regional growth and cross-border logistics integration.
2022
Broadening its presence in the Middle Eastern markets, strengthening Madar’s position as a leading regional logistics enabling provider.
2023
Madar has surpassed the milestone of 14,000 registered trucks — a testament to the platform’s scalability and the trust placed in it by logistics operators.
2024
650 000
The completion of over 650,000 shipments highlights Madar’s operational excellence, reliability, and its ongoing impact on the logistics industry.
2025
Madar reaches 3,500 daily shipments, cementing its position as a driving force in the logistics market disruption across the MENA region.
Our Team
Saleh Al Farhan
CEO
Visionary leader driving Madar’s strategic direction and growth, with a focus on innovation, operational excellence, and setting new standards in logistics technology.
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Careers
At Madar, we focus not just on what we do but on how we do it — and who we do it with. Carefully crafted from a blend of collaboration, innovation, and continuous growth, Madar's work culture fosters a supportive yet challenging environment where every team member has everything required to realize their potential, contribute to a groundbreaking product, and elevate their career to a new level.
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Open Leadership — Building a Culture of Collaboration and Personal Development
We mindfully cultivate a transparent culture where every voice matters. Our leadership is built on the principles of open communication that inspires the sharing of ideas and inspiring creative, collaborative approaches to every task. Driven by a spirit of shared purpose and appreciation of individual contribution, our leaders foster an environment of trust, support, and teamwork, mentoring and developing Madar employees.
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Growth-Oriented Mindset
Advancement at Madar is not just about technology, innovation, or business — it is, first and foremost, about Madar’s people. Every team member is well equipped with all the necessary tools, opportunities, and support to achieve both professional and personal growth. We constantly evolve our processes, tools, and methods to offer a state-of-the-art environment for teammates’ development.
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A Dynamic High-Achieving Team
Our team is a vibrant mix of talented individuals from diverse backgrounds across various industries, each contributing unique perspectives and expertise into a synergetic new whole. Madar thrives on innovation fueled by its passionate people — highly skilled and empowered to unleash their creativity and problem-solving abilities in pursuit of a common goal.
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Commitment to World-Class Standards
Excellence is not just a goal at Madar — it is our uncompromising standard. We are committed to the highest level of performance in everything we pursue, putting both our hearts and minds into every endeavor.
Vacancies
Madar’s success is the success of its people. Make your statement in a dynamic, innovative, and exhilarating environment, working on some of the most challenging yet rewarding tasks.
